| Socialnomics: How Social Media Transforms the Way We Live and Do Business |  | Author: Erik Qualman
Publisher: John Wiley & Sons
Category: Book
List Price: £16.99
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Seller: steashurst
Rating:  10 reviews
Sales Rank: 27,028
Media: Hardcover
Edition: 1
Pages: 288
Number Of Items: 1
Shipping Weight (lbs): 1
Dimensions (in): 8.9 x 5.9 x 1.1
ISBN: 0470477237
Dewey Decimal Number: 330.9
EAN: 9780470477236
ASIN: 0470477237
Publication Date: September 8, 2009
Availability: Usually dispatched within 1-2 business days
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Product Description
Social media is now the Number 1 activity on the Internet. Despite popular belief, social media is not just for teenagers, the economic promise social media offers is limitless. The world of social media is so powerful that it is causing a macro shift in corporate and personal behaviour.
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| Customer Reviews:
Showing reviews 1-5 of 10
 It's time for a paradigm shift October 18, 2009
Marko Vladetic (Norway)
4 out of 4 found this review helpful
Socialnomics will give you a perspective on life and business that is vital. It's time to do a paradigm shift if you already haven't done that.
This book makes me believe that we are all heading for a better world consisting of high quality services and products and more power to the people.
There will be no more room for halfhearted services and products. Businesses has no other choice than to minimize their detrimental impacts because all activities will be open to view by people utilizing the social media revolution.
The world at your fingertips December 31, 2009
Stephanie Anne Pena (Miami, Florida)
1 out of 1 found this review helpful
A provocative and cutting edge testament to the power of social media, and the way it transforms comunications as well as those of us doing the comunicating. The book is a rich source of information and inspiration on how indivuduals or small companies or large corporations can use the various social mediums to reach a mass audience for our message, service or product. The amount of power which is litteraly at our fingertips has tremendous implications for human progress. Simply a must read
socialnomics is must read for anyone trying to understand the transformation of marketing today April 22, 2010
G. S. TOLU (Istanbul, TURKEY)
I think this is a great book for anyone trying to understand the transformation of marketing today. Thank you amazon.com!!:)
Full of nice insights! March 11, 2010
Lars Christian Holst Svendsen (Copenhagen)
1 out of 1 found this review helpful
For people who have stuck with traditional marketing for to long, this is truly mind-opening. Easy to grasp the concepts of the field presented in this book.
For people already in the business of SMM, there is probably not much to gain by reading this book.
I enjoyed reading it.
Detailed report on how social media is changing everything July 12, 2010
Rolf Dobelli (Switzerland)
From Facebook and Twitter to YouTube and Wikipedia, the social media are redefining human interaction and business. Online marketer and columnist Erik Qualman carefully assesses the social and commercial impacts of these online tools and uses that information to advise companies and businesspeople who want to benefit from them. He emphasizes that the social media democratize opportunity for anyone who has a great product or something worthwhile to say. Through colorful case studies and examples, Qualman shows how businesses have already profited from major social media trends and provides new strategies and tips. getAbstract suggests his detailed, clearly written analysis of social media trends to marketing and advertising professionals, and to anyone interested in how the social media are evolving and changing society.
Showing reviews 1-5 of 10
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