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Create Stunning HTML Email That Just Works!: Create HTML Emails That Look Great And Deliver (Email Design)

Create Stunning HTML Email That Just Works!: Create HTML Emails That Look Great And Deliver (Email Design)Author: Matthew Patterson
Publisher: SITEPOINT (ACADEMIC)
Category: Book

List Price: £23.99
Buy New: £13.66
as of 9/9/2010 17:39 BST details
You Save: £10.33 (43%)

In Stock


New (30) Used (7) from £13.66

Seller: the_book_depository
Rating: 3.0 out of 5 stars 1 reviews
Sales Rank: 70,893

Media: Paperback
Edition: 1
Pages: 200
Number Of Items: 1
Shipping Weight (lbs): 0.8
Dimensions (in): 8.9 x 6.9 x 0.5

ISBN: 0980576865
Dewey Decimal Number: 004.692
EAN: 9780980576863
ASIN: 0980576865

Publication Date: May 25, 2010
Availability: Usually dispatched within 1-2 business days

Features:
  • New
  • Mint Condition
  • Dispatch same day for order received before 12 noon
  • Guaranteed packaging
  • No quibbles returns

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Product Description
A step-by-step guide to creating HTML emails. It begins with an introduction to email, covering topics such as: how email design differs to web design; different types of emails; and the anatomy of an email. The book then shows the reader how to build simple HTML email designs, then goes on to explain more advanced techniques.


Customer Reviews:
3 out of 5 stars A quick email design fix, but be careful with the CSS suggestions   July 3, 2010
Space Coyote (Derbyshire, UK)
2 out of 3 found this review helpful

I work in email marketing and am always keen to keep up to date with the current email design suggestions, hence this purchase.

The book is written well, is easy to read and is concise. After reading the whole thing I redesigned my email template to conform better with the suggestions in this book. This included their suggestion of using limited elements of CSS, but to keep it all inline. Unfortunately every email preview that I tried with the CSS inline rendered differently to my original HTML design and I had to go back and replace all the CSS with FONT, COLOR and SIZE statements.

Overall there are some great pointers in here, especially if you're new to email design and it keeps it all in one place, but be careful how much faith you put into CSS, even inline.


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